Devices icon

Futureproofing Strategic Planning Through Foresighting

Clients often come to us for advice and direction on how to make better strategic decisions and inform their long-range strategic planning. To accomplish this, we use strategic foresighting. Because this approach provides insights into longer time horizons (typically five-10 years), it is beneficial when uncertainty is high, and organizations don’t know how industry forces will unfold.

When a global consumer products company needed to identify industry-related insights that would inform their R&D resource allocation and guide technology roadmaps, we introduced them to foresighting.

people attending a conference

To meet our client’s secondary objective of ensuring that leaders throughout the organization also had access to insights that inform their strategic plans, we collaborated with dozens of stakeholders and decision-makers in a two-day workshop.

Participants identified and prioritized trends that will influence the consumer relationship with their products over the next 10 years. And, using these trends, we immersed participants in a series of collaboratively developed scenarios that illustrated potential future environments and identified emerging opportunities and threats.

At project completion, decision-makers had identified technology areas where additional investments were needed immediately and provided these recommendations to leadership.

More importantly, we introduced a new mindset, process, and toolset that our client can and will continue to use – well after our collaboration – to explore alternate futures that inform strategic decision making and position the organization to compete effectively

Related Services:
Strategic Innovation
Related Sectors:
Consumer Products

Interested in innovation?

Subscribe to our industry newsletters.