Using Design Thinking to Uncover post-COVID Consumer Needs

Virtual

To support food companies that have questions about consumers’ future wants and needs, we’ve partnered with IFT to host a virtual short course on “Using Design Thinking to Uncover post-COVID Consumer Needs.” From June 22-26, 11 am –1 pm EST daily, we’ll introduce design thinking approaches and techniques to answer questions that include:

  • What will your customers and consumers need in new products, or from current products?
  • What will your customers need from the ingredients, materials, and equipment you supply?

If your organization is looking for answers to these questions, register to participate.

Picture of Sue and Jim teaching course on design thinking for food industry professionals
TEAM MEMBERS SPEAKING AT THIS EVENT
Susan Mayer, CFS
Amanda Rose
Jim Redden

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